SearchDay | International SEO Challenges and Tips

Today's Top Story:

SEW Expert - Mark Jackson Mark
Jackson


International SEO Challenges and Tips
More SEW EXPERTS: AU NATURAL SEW EXPERTS: AU NATURAL
Search engine optimization for multi-national companies' Web sites comes with its own set of challenges and pitfalls. Here are a few challenges that companies with an international Web presence face, and some advice for how to create an optimal Web presence that can do well in international search engines.
» Full story » Print version



Search Engine Watch Experts Columns

SEW Expert - Aaron Shear Aaron
Shear


Spending in a Tough Market
More SEW EXPERTS: BIG BIZ SEW EXPERTS: BIG BIZ
Many large organizations are looking to engage an SEO agency as an alternative to hard-to-track media buys. The SEO should make sure that goals included in a response to an RFP are related to revenue and traffic, with a stipulation around the source of the traffic.
» Full story » Print version


SEW Expert - Erik Qualman Erik
Qualman


Social Media Madness -- The Sweet 16
More SEW EXPERTS: BRAND EQUITY SEW EXPERTS: BRAND EQUITY
In the spirit of College basketball's upcoming March Madness tournament, we've got the "Sweet 16" of social media. Check out this scoreboard of each company's strengths and weaknesses, along with details on how your company or brand can leverage these social media offerings.
» Full story » Print version


SEW Expert - Ron Jones Ron
Jones


Social Media Marketing 101, Part 2
More SEW EXPERTS: SEM 101 SEW EXPERTS: SEM 101
Social media marketing can be a great arrow in your quiver of marketing tools. To leverage it correctly, you must consider first what you want to accomplish.
» Full story » Print version


News from the Search Engine Watch Blog


Posted by


» Continue reading


Posted by


» Continue reading


Posted by


» Continue reading


Posted by


» Continue reading


Posted by


» Continue reading


Posted by


» Continue reading


Search Engine Watch Forum Discussions

Difficulty in SEO Feb 19, 2009
Hi All, I am facing some problem in optimizing my webiste. I am optimizing my website since last 11 Months. I have done on page optimization with Meta Tag, Header -Footer optimization, H1tag optimization Content Optimization and Image txt optimization, with on page i have done off page too like Web directory posting, ...
» Join the discussion


UR linking Feb 18, 2009
I have a dentist who for regulatory reasons is not allowed to advertise (no dentist can advertise here). He is allowed to have an informative website. That site will drive business if I can get clients to it so I'm now trying to find ways to do that. I have found ...
» Join the discussion


Adwords Drop. Is anyone else seeing this? Feb 14, 2009
Wow. Over the past few days I've seen a sudden drop in bid prices. Meaning, some high paying advertisers must have pulled out of the auction. It's nice that I can now get great Ad ranking for less, but what's the bigger picture? Has a downturn in Adwords advertising begun?
» Join the discussion



About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.