SearchDay | Bing from the Agency Perspective

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SEW Expert - Joshua Palau Joshua

Bing: The Agency Perspective
It's true that Bing has low market share and likely won't put a dent in Google at this time. But we need to get back to some fundamentals and think about what it could mean for the future of online marketing.
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Search Engine Watch Experts Columns

SEW Expert - Frank Watson Frank

The Web's Wild West Days Are Gone
Just a few years ago, the Web was an open playing field where few things were taboo. Those days are gone, and if we're not careful, there could be dire consequences for online marketers.
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SEW Expert - Sage Lewis Sage

Sage's Dirty Little Secret
Lean forward here. I'm about to tell you a dirty little secret: Part of an effective PR response is to keep the controversy going.
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News from the Search Engine Watch Blog

Privacy Roundup: Google Street View, French Law, and Congressional Hearings
Posted by Nathania Johnson Jun 22, 2009

Privacy concerns are ever-present, but the past week has generated significant buzz on the matter. First up, Google has been asked by a the European Article 29 Working Party to keep "unblurred" photos for Street View for as little time as possible. The conundrum is this. Google sends its cars out ...
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Google Analytics Goals Can Now Be Imported Into AdWords
Posted by Nathania Johnson Jun 22, 2009

If you're tired of going back and forth between AdWords and Analytics to track conversions and goals (or tired of setting up a separate tracking code to integrate), then you're in luck. Now, you can import your Google Analytics Goals into your AdWords account. As a result, you can also integrate ...
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New NC Tax Law Would Use Affiliate Programs to Define Physical Presence, Collect Sales Tax
Posted by Nathania Johnson Jun 22, 2009

North Carolina is following closely in the footsteps of the state of New York in desiring to collect an internet sales tax. If passed, a new tax provision would use the affiliate status of residents to classify businesses as having a physical presence in the state, therefore requiring the retailers ...
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Persian Translation Features Launch on Facebook, Google
Posted by Nathania Johnson Jun 22, 2009

If you've been following the events surrounding the election in Iran, you know that sites such as Twitter and Facebook have been crucial in demonstrating what is going on in the country. The government has been trying to stifle protests, but the citizens - and media - are determined to ...
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Posted by Frank Watson Jun 22, 2009

Steve Schaffer, CEO of Vertive, announced his company is launching a new look for - the site that takes the work out of finding deals. Speaking at Affiliate Convention in Denver Schaffer announced the launch of the redesigned site. Using feedback from its users, the site was built to make ...
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Search Engine Watch Forum Discussions

one site - many same outbound links Jun 19, 2009
I operate an established site, a job board and will now be having many outbound links to the same url address to apply for jobs (different url variables). More than 100+ of these links. What can be done to minimize the outbound link value? Would it help to direct to an intermediate ...
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Following the Nofollow Kerfuffle Jun 17, 2009
In my column today, "Following the Nofollow Kerfuffle (," I go through a few scenarios regarding Matt Cutts' recent disclosures of the changing algorithm Google uses for the nofollow attribute. Go read the article, then come back here and vote on what you think is going on here.
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Adwords KW Tool vs Search Based KW Tool Jun 16, 2009
I have recently been using the new Search Based KW Tool from Google as a supplement to the SEO Tool KW Tool. However I was comparing some numbers given by the Search-Based Tool against some numbers given by the Adwords KW Tool and they are worlds apart. How ...
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