Reports from SES: Day One

Barry Schwartz (aka Rustybrick) is doing an outstanding job posting reports from various SES sessions in the SEW Forums. Here are links to his reports from Monday.

+ Profitable Models and Profitable Customers
+ Gathering of the Tribes: Agencies, Engines and Advertisers Tackle Points of Friction
+ Virtual SEM
+ Dynamic Attitude Analysis Making Opinions Measurable and Actionable for Marketing