Before search forums, it was mailing lists that search marketers used to talk with each other. In particular, I-Search was a venerable institution that sadly died as forums finally overtook it. But last year, the last I-Search moderator Andrew Goodman decided to give mailing lists another go. SEM 2.0 was launched. It's built up steam since then and worth a subscription. It won't replace forums for many people. However, the list has shown that discussions via your inbox can still thrive.
Scroll to top