IndustryEuropean Expansion & More In The Works At Ask Jeeves

European Expansion & More In The Works At Ask Jeeves

Here are a few passages from a new Reuters article that takes a look at Ask Jeeves and their plans for growth as part of IAC.

Key Passages:

“It’s kind of like the fourth period for us,” [CEO Steve] Berkowitz said, using a sports metaphor for the last quarter in a game. “Come August or September we will have a great story to tell.”

Priorities include international expansion, mobile and local search, personalization tools and features that help users zero in on the information they seek. After moving into the search market in Japan and Spain, Ask Jeeves this year plans to tackle the rest of Western Europe.

Berkowitz said Ask Jeeves would likely have some interesting tweaks on Web advertising in the future, but at least for the moment it is standing pat. “Right now, we have a great relationship with Google,” Berkowitz said.

Resources

The 2023 B2B Superpowers Index

whitepaper | Analytics The 2023 B2B Superpowers Index

8m
Data Analytics in Marketing

whitepaper | Analytics Data Analytics in Marketing

10m
The Third-Party Data Deprecation Playbook

whitepaper | Digital Marketing The Third-Party Data Deprecation Playbook

1y
Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

whitepaper | Digital Marketing Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

1y