Miva (aka FindWhat) & Yahoo Setting Paid Listing Patent Dispute

Miva settles patent case with Yahoo for $8 million from the Associated Press covers how Miva -- the former FindWhat -- has settled a patent dispute with Yahoo over paid listings. The settlement amount of $8 million is tiny compared to the $328 million or so Google paid Yahoo to settle last year. However, I thought even that higher amount was cheap for Google to get clear of the dispute. As for Miva, the company will actually pay more than $8 million. Yahoo will get an undisclosed percentage of all ad revenues Miva generates through using its pay-per-click system.

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Danny Sullivan was the founder and editor of Search Engine Watch from June 1997 until November 2006.

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