Google After Madison Avenue

Search 'N' Sell from the New York Post is a relatively short look at how Google is cozying up to major ad agencies, holding more than 100 training sessions to help them understand search marketing better. Agencies are also given support teams so they can call around the clock with questions. Google's also taking part in this week's Advertising Week in New York apparently doing little last year.

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Danny Sullivan was the founder and editor of Search Engine Watch from June 1997 until November 2006.

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