Search Ads & Trademarks Cases Beyond Google-GEICO

R.I.P. Geico versus Google from iMedia Connection is a nice rundown on other cases on the docket that involve trademarks linked to search ads and how they have become more important now that the Google-GEICO case has been settled.

About the author

Danny Sullivan was the founder and editor of Search Engine Watch from June 1997 until November 2006.

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