MSN & SuperPages.com In Local Ads Agreement

SuperPages.com local advertisers now appear in MSN local search results. Type in a query, such as deli, New York or dentist, Dallas and superpages ads are displayed at the top of the page, above local search result listings.

Backfill ads appear to be generic—for example, a search for books in Seattle displays ads for Overstock.com, Simply Audio and discount magazine subscriptions.