ContentAds, MSN's New Contextual Program, To Launch This Year

MSN's new contextual ad program now has a name, ContentAds, and a launch date of 2006.

The name and launch date were revealed in the description of the "Introducing AdCenter" session at Microsoft's upcoming Mix06 conference.

MSN wouldn't reconfirm the name and date, providing only this statement:

We recognize the strategic importance of syndication and contextual advertising.

For more details, see my extended write-up at JenSense.

About the author

Jennifer Slegg began as a freelance writer, and turned to search engine optimization and writing content for the web in 1998. She has created numerous content-rich sites in niche markets and works with many clients on content creation, strategy, and monetization. She writes about many search industry and social media topics on her blog, JenniferSlegg.com and is a frequent speaker at search industry conferences on SEO, content marketing and content monetization. Acknowledged as the leading expert on the Google AdSense contextual advertising program, she runs JenSense, a blog dealing exclusively with contextual advertising. She is also the founder and editor of The SEM Post. She is known by many as her handle Jenstar on various webmaster forums.