Google has launched Google Accessible Search, a stripped down version of the Google search results page that also serves up results to sites deemed more accessible to those who are visually impaired.
The design was created to make it easier and more effective for the blind and visually impaired. The results are a bit different, tailored to the visually impaired, to show more accessible pages in the results. Google told me how this actually works:
Google Accessible Search looks at a number of signals by examining the HTML markup found on a web page. It tends to favor pages that degrade gracefully?pages with few visual distractions and pages that are likely to render well with images turned off. Google Accessible Search is built on Google Co-op's technology, which improves search results based on specialized interests.
It is also important to note that Google Accessible Search is currently ad free, conduct a search for ipod and you'll see no ads.
Matt Bailey has his take on this new Google product at his Accessibility Blog.
Postscript From Danny: While I love the new offering, it's still disappointing that Google didn't provide an easy way to increase font sizes in the way that Big.com does.