ClickTracks Acquired By J.L. Halsey

The ClickTracks web analytics service has big news today, that it has been acquired by marketing technology firm J.L. Halsey. J.L. Halsey also owns marketing tools such as Lyris, EmailLabs and Hot Banana. Congrats to John and all the crew over at ClickTracks! More information from the press release here.

Postscript: Halsey Goes Beyond E-mail With Two Acquisitions from ClickZ has more details on the sale, including the $10.6 million valuation on it.

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Danny Sullivan was the founder and editor of Search Engine Watch from June 1997 until November 2006.

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