Search Engine Strategies Chicago Kicks Off!

The luminaries are here...the snow is on the must be SES Chicago! I am very exited to be joining SEW for conference blog coverage this week, and according to Frank Watson, we are going to be revealing to you "what really happens in Vegas" this week. Is that a faux-pas? We hope not.

Sunday night saw a veritable "who's who" catwalk at the Irish Pub in the Chicago Hilton, with Danny Sullivan holding court in one corner, Mike Grehan at the other end, and many spammers in between. I heard on more than one occasion that "I don't really go to Chicago, but I thought it was going to be Danny's last show." So it seems that we will enjoy a great crowd and hopefully get plenty of scoops.

Tonight, SEMPO, the Search Engine Marketing Professionals Organization, is holding a meeting and revealing some of the first insight from the annual state of the market survey. If past history indicates, this data will serve 2007 as a resource for countless articles about the state of the search engine marketing industry. If anyone has not yet had a chance to fill out the survey and help SEMPO present an accurate prediction for SEM/SEO activities among the US market this year, you can still participate here.

Keep an eye out for blog coverage of SES Chicago this week, available at a variety of outlets including the Search Engine Roundtable and the Top Rank Blog. We will follow up as we learn of more blog coverage available to those not braving the Chicago cold. Stay tuned for more news!

About the author

Chris has been a digital marketer since 2000, starting in-house in the insurance space and subsequently assuming growing leadership roles across large agencies and SEM firms. He recently founded Web Traffic Advisors, LLC, in upstate New York. Chris consults with and coaches business and agency teams ranging from senior executives to technical, brand, content, and legal groups; helping to improve validation, efficiency, internal acumen, and implementation. Chris has diverse experience across major e-commerce platforms, pharma, retail, and other industries.

Since 2004 he has been a highly rated speaker and moderator at conferences and partner events all over the world, covering search engine marketing, social media, analytics, and evolving tactics including the promotion of better SEO integration across marketing channels. He has served on the Global Board of Directors of SEMPO since 2006, and co-hosts the weekly podcast SEO Rockstars from Chris blogs for various industry publications, but most of his writing involves analysis and recommendations for clients, while promoting integrated online marketing and branding to a qualified target audience.