Amanda Watlington Interview

Lee Odden at Online Marketing Blog has a terrific interview with Amanda Watlington, principal at Searching for Profit and the SEW blog's resident expert on topics that include multimedia search, podcasting and social media. Lee asks Amanda about search, PR, blogs, social media and Second Life, among other things. Definitely worth a read.

About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.