Citysearch Updates Site, Adds Video

IAC-owned local search site Citysearch has redesigned its site, and has added new features like improved recommendations and video.

Video on Citysearch, powered by TurnHere's network of more than 2,000 professional filmmakers, is intended to tell authentic stories about local businesses and their owners, and give users a chance to experience the ambiance and meet the owners of businesses before visiting.

Besides the video features, Citysearch has added:

  • Enhanced search and browse capabilities: Search results for specific businesses by name and across categories, or browse local information in more than 500 categories.
  • Personalized suggestions: My Citysearch offers recommendations based on a user's recent search activity and popularity of similar locations.

"Citysearch's enhancements answer consumer demand for a better local experience," Matt Booth, senior VP at The Kelsey Group, said in a statement.

About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.