Google Leaks Info on Google Reader, Social Networking Efforts

Seems an internal presentation on Google Readre and their planned social networking efforts was leaked, according to Philipp Lenssen at Blogoscoped.

The video presentation that a number of people online now have passed around was for Nooglers - new employees of Google, according to reports.

Among the details discovered:
Google is developing a "standard for feed publishers to tell aggegrators about changes in the feed".
"The Reader team is going to integrate more social features."

About the author

Frank Watson has been involved with the Web since it started. For the past five years, he headed SEM for FXCM -- at one time one of the top 25 spenders with AdWords. He has worked with most of the major analytics companies and pioneered the ability to tie online marketing with offline conversion.

He has now started his own marketing agency, Kangamurra Media. This new venture will keep him busy when he is not editing the Search Engine Watch forums, blogging at a number of authoritative sites, and developing some interesting online community sites.

He was one of the first 100 AdWords Professionals, a Yahoo and Overture Ambassador, and a member or mod of many of the industry forums. He is also on the Click Quality Council and has worked hard to diminish click fraud.