SEW Experts: How To Choose an SEO Agency and Why

When pricing SEO services, many companies have a hard time getting a handle on what they should pay. In today's au Natural column, "How To Choose an SEO Agency and Why," Mark Jackson explains the numerous tactics and strategies that go into an SEO project, and shows you how to get the best value for your money.

About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.