Search Engine Visibility and Crawlability of Dynamic Sites

Huge databases that generate Web site content on the fly can be the bane of search engine spiders' existence. They can't find pages; they can't see URLs. So they can't index pages. In a two-part SearchDay series, "Search Engine Visibility and Site Crawlability, Part 1," and "Search Engine Visibility and Site Crawlability, Part 2," Eric Enge looks at key problem areas with sites that have dynamically generated content, including information architecture and keyword research; robots.txt files; and the use of Sitemaps.

About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.