SEW Experts: New Search Engine Trends, Old SEO Troubles in 2007

With advances such a universal search and the explosion of social media, 2007 was quite a landmark year for search marketers. For all of its breakthroughs, a few bad habits still remain from years past. In today's Outsourced column, "New Search Engine Trends, Old SEO Troubles in 2007," William Flaiz reminds us that it's the human component that matters most, and clients are finally beginning to understand the value of SEO.

About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.