$25 Million Google Giveaway

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When one of the Fortune 50 Most Powerful Women in Business leads a conference call, you can bet Search Engine Watch will be there. Sheryl Sandberg, Vice President, Global Online Sales and Operations, Google Inc. and Board Member, Google.org will join top Google executives to discuss the launch of five strategic Google.org initiatives.

No hints in the press release on how much green will be found in the initiatives outside of the color of money. When Google Sales and Operations leads the way, the smart money's on an innovative program.

From the Google press release:

WHEN: Thursday, January 17, 2008, 9:00am PST/ 12:00pm EST

WHY: In its continuing effort to use the power of information and technology to help people better their lives, Google.org tomorrow will roll out five core initiatives that will be the focus of its philanthropic efforts over the next five to ten years.

The $25 million? Earmarked for new grants and investments to initial Google.org partners.

About the author

Kevin Heisler, formerly the executive editor of Search Engine Watch, is a search and advertising industry veteran. His former roles include VP, strategic accounts for integrated digital marketing firm 360i; director of business development for Didit Search Marketing; and search industry analyst at Jupiter Research.

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