What's it Really Like to Work at Google?

Many of us have have heard tales about Google’s storied culture, lifestyle, and talented employees. Yes, we’ve also heard about the food! Take a moment and dig into the details with Avinash Kaushik. He shares what it’s truly like to work at Google, hang out with the beautiful people, dream in color, create, and manufacture atomic powered ideas from intellectual metal.

He's just published an emotionally introspective post, 10 Insights From 11 Months Of Working At Google, in which he freely shares specifics as concern day to day life among Googlers.

Who Is Avinash Anyway?
In the world of search marketing there are precious few true analytics luminaries. Avinash Kaushik is a consensus master in taking analytics to the “actionable” level.   He also happens to work at the Googleplex making his creative wit extremely influential. His personal blog, Occam’s razor, is nearly universally respected by SEM professionals, revered by some.

Google’s Analytics Evangelist
Many readers know that Google Analytics is an powerful (and free) analytics package offered by Google to it's users. Used effectively in tandem with AdWords PPC, rudimentary (albeit powerful) conversion tracking can be set up.  Avinash is currently contracted as Google's in-house Analytics Evangelist, rolling up his pragmatic/esoteric sleeves.

Here are the categories by which the analytics master segments the blessed Google life. Avinash says "ten insights from / cool things about / reasons for / delightful surprises from almost a year of working at Google."

#10 The amazingly fantastic food and impressive digs.
# 9: “Micro Efficiencies”
# 8: A company that truly cares.
# 7: Brain expansion opportunities.
# 6: The sheer amount of brilliant Google employees.
# 5: Empowerment (The big small company).
# 4: The scale of your impact.
# 3: Doing Good: Green & .org
# 2: It’s a happening place. The energy, the vibe, the passion.
# 1: The brand."

No doubt the matrix outlined above has been given due thought by Avinash. The post is worth a read for the pictures alone. Thanks for the terrific insight  Avinash.

About the author

Marty is author of "Killer Facebook Ads" (Wiley/Sybex 2011) and CEO of aimClear, an online marketing agency that has managed Facebook ad campaigns generating over 10 billion impressions internationally. Client credits include MarthaStewart.com, Siemens, Second Life, Budget Direct, and other global brands.

He’s written extensively for respected Internet marketing trade publications and been quoted in many others. aimClear Blog has been cited as among the Technorati Top 10 Small Business Blogs, Cison Top Ten Social Media Blogs, PRWeb’s 25 Essential Public Relations Blogs You Should Be Reading, and listed in the AdAge Power150.

A fixture on the international conference circuit, Marty speaks regularly at Search Engine Strategies (SES). Marty founded and produces the aimClear Full Day Facebook Marketing Intensive Workshop.

He has been described as “not your typical agency type.” A “social media maverick” and “more innovator than follower.” aimClear has become internationally recognized for its work in demographic research, especially as pertains to search, Facebook, and LInkedIn.

Marty and his aimClear team specialize in paid and organic search and social online marketing. aimClear’s services include blended search and social demographic research; search engine optimization (SEO) technical and semantic audits, analytics monitoring, and consulting; pay-per-click (PPC) audits, setup, testing, and ongoing management; online reputation management (ORM) dashboard configuration and ongoing monitoring; social media marketing consulting and data-driven community management; public relations; and copywriting.