SEW Experts: Social Media and Online Commerce: Birth of Socialommerce

With all the media attention focused on Microsoft's not-so-friendly takeover bid of Yahoo, a below-the-radar acquisition target proves why social commerce is the future of search. In today's Brand Equity column, "Social Media and Online Commerce: Birth of Socialommerce," Erik Qualman discusses rumors that Google is in talks to acquire Facebook competitor and global social network, Bebo.