SEW Experts: Don't Get Stung By Compliance Issues

Internal and external oversight is essential for quality control of large Web sites, but can make things complicated for SEO plans. In today's Enterprise Search Marketing column, "Don't Get Stung By Compliance Issues," Aaron Shear provides some ground rules to consider before you step into the complex world of compliance and SEO.

About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.