Google Adwords Launches Landing Page Load Time on Keyword Analysis Page

Recently, Google announced that landing page load time will become a factor in determining quality score for Adwords. Today, they have launched a landing page load time metric for Adwords users.

The metric can be found on the Keyword Analysis page.

The load time factor will begin affecting Quality Score in mid-June. Need help improving your landing page load time? Google helps you out with, "How does load time affect my landing page quality?"

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About the author

Nathania was a Search Engine Watch news correspondent from 2008 to 2010. Before that, she held positions as Senior Editor at Bold Interactive and Search Marketing Copywriter at Fortune Interactive.