SEW Experts: SEO Educational Standards: the Aftermath

Search Engine Watch Expert - Ron JonesMost people agree that there should be some kinds of educational standards for SEO in place for various reasons. In today's SEM.EDU column, "SEO Educational Standards: the Aftermath," Ron Jones explains that the big questions surround how those standards would be created, implemented, and if or how they would be enforced.

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About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.