SEW Experts: Local Search for Little Biz

Search Engine Watch Expert - Carrie HillFor many small businesses, commercial transactions don't take place on the Web. Anything that you'd traditionally look for in the print yellow pages becomes a local search on the Internet. In today's small business search engine marketing column, "Local Search for Little Biz," Carrie Hill shows small business owners that there are steps they can take to influence many of the factors that positively affect local search rankings.

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About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.