SEW Experts: Recruiting SEO Talent for Big Sites

Search Engine Watch Expert - Aaron ShearFinding an experienced SEO expert is not easy, when most are either in top-level positions at an agency or have their own successful consulting firms. In today's enterprise search marketing column, "Recruiting SEO Talent for Big Sites," Aaron Shear advises that, to begin your search, you must first throw everything you know about hiring out the window.

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About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.