SEW Experts: Tightly-Themed Ad Groups: The PPC Pro Advantage

Search Engine Watch Expert - David SzetelaAny serious collector of keywords chooses to display their valuables in Ad Groups. In today's Profitable PPC column, "Tightly-Themed Ad Groups: The PPC Pro Advantage," David Szetela continues his series of posts on keyword lists and how to organize them.

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About the author

Nathania was a Search Engine Watch news correspondent from 2008 to 2010. Before that, she held positions as Senior Editor at Bold Interactive and Search Marketing Copywriter at Fortune Interactive.