SEW Experts: (Google) Insights on VP Candidate Sarah Palin

Search Engine Watch Expert - Erik QualmanThe recently announced Google Insights tool provides unprecedented data on Google's user searches and trends. In today's building brand equity column, "(Google) Insights on VP Candidate Sarah Palin," Erik Qualman offers three quick tips on how to leverage Google Insights, whether you're running a Presidential race or a brand marketing campaign.

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