AdWords Conversion Optimizer Releases New Eligibility Requirements

AdWords Conversion Optimizer has new eligibility standards that should make it easier for more people to use the tool. Now, if you've had 50 conversions in the past 30 days, you're able to use the tool.

The AdWords team says that new techology has boosted the performance of the tool, as well.

If you're not sure what Conversion Optimizer is, it's a tool that helps you analyze your Google AdWords campaigns to aid you in maximizing your paid search ads - helping you get more conversions at a lower cost.

Have you used Conversion Optimizer? What do you think of the tool? Let us know in the comments.

Related Reading:
AdWords Editor Version 6.5 Released
Conversion Optimizer Now Supported by Adwords Editor and API
Google Conversion Optimizer Out of Beta

About the author

Nathania was a Search Engine Watch news correspondent from 2008 to 2010. Before that, she held positions as Senior Editor at Bold Interactive and Search Marketing Copywriter at Fortune Interactive.