SEW Experts: Building it Better -- Small Business Site Architecture

Search Engine Watch Expert - Carrie HillBusinesses built on a strong foundation grow and flourish. Web sites with solid architecture can have stronger search results. In today's small business search engine marketing column, "Building it Better -- Small Business Site Architecture," Carrie Hill cautions that, if you're thinking about designing or redesigning your small business Web site, you need to get organized before you start.

» Full story

About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.