Yahoo's New GeoTargeting May Have Some Teething Problems

While many seem happy to see that Yahoo has started geo-targeting, the comments to their blog post about launch problems seem to show early adoption problems.

Given Yahoo has already divided out their PPC by country, it would seem the rest should be easier. If you are using the new tools and have opinions please post them here.

About the author

Frank Watson has been involved with the Web since it started. For the past five years, he headed SEM for FXCM -- at one time one of the top 25 spenders with AdWords. He has worked with most of the major analytics companies and pioneered the ability to tie online marketing with offline conversion.

He has now started his own marketing agency, Kangamurra Media. This new venture will keep him busy when he is not editing the Search Engine Watch forums, blogging at a number of authoritative sites, and developing some interesting online community sites.

He was one of the first 100 AdWords Professionals, a Yahoo and Overture Ambassador, and a member or mod of many of the industry forums. He is also on the Click Quality Council and has worked hard to diminish click fraud.