SEW Experts: Six Things You Might Be Doing Wrong (And How to Fix Them)

Search Engine Watch Expert - Carrie HillWhen you look at what is and isn't working for a small business Web site, you'll find that the most frequent issues fall within six categories. Some are flaws in site architecture, while others are the result of poor planning or marketing discipline. In today's small business search engine marketing column, "Six Things You Might Be Doing Wrong (And How to Fix Them)!," Carrie Hill shows you that all six of them are fixable, if you know what to look for.

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About the author

Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.

Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.

With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.