's Search & Rescue Program Raises First $100,000 for ASPCA searchers have raised $100,000 for the Search & Rescue Program, a philanthropic arm that donates money to animal-related charities. The program is on its way to reaching its goal of raising $1 million for the ASPCA by the end of 2009.

“Whether people are using for their online holiday shopping or just for general information searches, the traffic to the site has helped us raise a significant amount for the ASPCA already,” said Stacy Ybarra, senior director of corporate giving, InfoSpace. “Search and Rescue allows any individual with access to a computer to support a worthy cause without significantly changing their habits or spending a penny of their own money.”

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About the author

Nathania was a Search Engine Watch news correspondent from 2008 to 2010. Before that, she held positions as Senior Editor at Bold Interactive and Search Marketing Copywriter at Fortune Interactive.