SEW Experts: SEO Site Structure 101, Part 1

Search Engine Watch Expert - Ron JonesYou've heard about keyword research, optimized copy and link building, but did you know that the way your site's pages are organized affects SEO too?. In today's SEM 101 column, "SEO Site Structure 101, Part 1," Ron Jones explains how search engines crawl your site and why it's important to pay attention to site architecture.

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About the author

Nathania was a Search Engine Watch news correspondent from 2008 to 2010. Before that, she held positions as Senior Editor at Bold Interactive and Search Marketing Copywriter at Fortune Interactive.