Another group at Stanford may have come up with the next big thing. Zunavision is a way to embed video inside video and could lead to true successful video monetization.
Okay it has been out there since midNovember, but it really does have some of the slick tricks needed to ultimately help the video industry develop a working revenue generating model.
The insert can be placed into the background of a video - and people can walk in front of it - so if you had a video and put it on the wall in the background it renders into the video and allows foreground action to continue.
Once they have a clickable solution, video advertising will be officially scalable to true monetization. In the meantime, play with it.