Stock Price Low Yet New Yahoo CEO Could Make $19 Million Plus?

Apparently the new Yahoo CEO Carol Bartz could make well over $19 million dollars this year, according to Reuters. This despite the fact that some of her comments the other day caused a further dip in their stock price, the New York Times reported.

Bartz receives a $1 million dollar base salary, and has bonuses of up to 200% of that. But she will also receive $10 million in cash and restricted stock to cover benefits and stock options she gave up at Autodesk.

The New York Times stated: "After reports that Ms. Bartz wasn't sold on the idea of selling Yahoo's search business to Microsoft, investors sent Yahoo shares plunging 6.5 percent on Thursday."

Seems the Microsoft deal just will not die. Regardless, Bartz joins Yahoo when their stock has fallen from a 52 week high of $30.05 to a under $10 - the stock is now trading at around $11.50.

Disclosure and commentary on her financial package could further impact Yahoo's short term value.

About the author

Frank Watson has been involved with the Web since it started. For the past five years, he headed SEM for FXCM -- at one time one of the top 25 spenders with AdWords. He has worked with most of the major analytics companies and pioneered the ability to tie online marketing with offline conversion.

He has now started his own marketing agency, Kangamurra Media. This new venture will keep him busy when he is not editing the Search Engine Watch forums, blogging at a number of authoritative sites, and developing some interesting online community sites.

He was one of the first 100 AdWords Professionals, a Yahoo and Overture Ambassador, and a member or mod of many of the industry forums. He is also on the Click Quality Council and has worked hard to diminish click fraud.