MIVA Direct has partnered with Meebo to integrate live social community features into the ALOT Toolbar and ALOT Home. The technology will facilitate real-time interactions among users in chat rooms across the ALOT network.
Chris Dessi, MIVA Direct's VP of Sales and Business Development, explains, "Since launching ALOT we've been building up users across a broad range of different verticals - our ALOT Toolbar for Recipes, for example, currently has over 335,000 live users1. We believe there are significant potential benefits in offering vertically focused chat rooms that enable these like-minded users to communicate directly with each other, and believe that Meebo is a great application to help us kick-start this process."
Added Stephanie Quay, Meebo's Director of Business Development: "The scale and vertical focus of ALOT's customer base makes them a great fit for Meebo. We look forward to working with them to roll out and monetize our solution."