Yahoo Fires Them On The Road, Hundreds Get Axe Today

Looks like no one can hide from the Yahoo axe today. Last week it was going to be 700, today the number is 600 - but people are being aggressively laid off - apparently even employees on the road are getting notification of termination, according to Silicon Alley Insider.

Morale must be low over at Yahoo right now, especially after CEO Carol Bartz stated, ""You have three people telling project engineers what to do, and nobody's fucking doing anything," during an analyst earnings call last week, CNN Money reported.

Stock prices have risen about 4% today - similar to the reaction to the layoff announcement last week. Sad if layoff notifications are the only time the stock gets spikes.

About the author

Frank Watson has been involved with the Web since it started. For the past five years, he headed SEM for FXCM -- at one time one of the top 25 spenders with AdWords. He has worked with most of the major analytics companies and pioneered the ability to tie online marketing with offline conversion.

He has now started his own marketing agency, Kangamurra Media. This new venture will keep him busy when he is not editing the Search Engine Watch forums, blogging at a number of authoritative sites, and developing some interesting online community sites.

He was one of the first 100 AdWords Professionals, a Yahoo and Overture Ambassador, and a member or mod of many of the industry forums. He is also on the Click Quality Council and has worked hard to diminish click fraud.