Eric Brown has been appointed by Yahoo! to the role of senior vice president of global communications. Brown is charged with public relations, executive communications, product promotion, public affairs, internal communications, corporate reputation management, as well as social media outreach. He reports to Yahoo! chief marketing officer, Elisa Steele, who joined Yahoo! in late March.
"Our communications strategies and programs for Yahoo!'s key audiences are core to the company's success, and we are very excited that Eric will be joining Yahoo! in this critical role," said Steele. "Eric's extensive track record as a communications leader will be invaluable to our efforts to globally reinvigorate Yahoo!'s brand."
Brown comes to Yahoo! from NetApp, where he was vice president of corporate relations. There, he headed up global communications efforts that spanned 30 countries. NetApp is a data storage solutions company.
Prior to NetApp, Brown headed up public relations efforts for Adaptec, another data storage company.