Google AdWords Releases New Search Ads Quality Guide, Display Ad Builder Templates

Google AdWords has released a couple of important updates that you'll want to know about. First up, there's a new Search Ads Quality Guide. This is an introductory guide for understanding Quality Score and how you can improve it.

Secondly, the Display Ad Builder is getting new templates. They are a set of templates designed around an "Elegant" theme. You can find the new "Elegant" set under the "General" category.

Display Ad Builder currently has over 90 templates available in more than 40 countries, including rich media and video ads. Display Ad Builder was launched last October.