iTunes "Can't Buy Me Love", Rock Band "Come And Get It"

Rumors abounded prior to the launch of iTunes 9 that the Beatles catalogue would finally be available for download on the media player. But when the announcement was made there was no mention of the Beatles songs.

Interestingly, the TechCrunch article about the possibility that quoted a Sky News report that included a statement from John Lennon's widow Yoko Ono, who is in charge of managing the music legend's estate, had a banner promoting the launch of Rock Band's Beatles edition.


Despite the fact that Paul McCartney was quoted (New Musical Express the UK version of Rolling Stone magazine) as saying he wanted the catalogue available for download by the general public, apparently EMI vetoed it.

Guess Apple will just have to be satisfied with praise from President Obama during his address to the nation's school children Wednesday. Though there had to be some at the company singing "Don't Pass Me By".

Rock Band and Amazon - the banner landed there to purchase the game software - may have been the big winner. Though I wonder which came first - the banner or the story?

About the author

Frank Watson has been involved with the Web since it started. For the past five years, he headed SEM for FXCM -- at one time one of the top 25 spenders with AdWords. He has worked with most of the major analytics companies and pioneered the ability to tie online marketing with offline conversion.

He has now started his own marketing agency, Kangamurra Media. This new venture will keep him busy when he is not editing the Search Engine Watch forums, blogging at a number of authoritative sites, and developing some interesting online community sites.

He was one of the first 100 AdWords Professionals, a Yahoo and Overture Ambassador, and a member or mod of many of the industry forums. He is also on the Click Quality Council and has worked hard to diminish click fraud.