Google Finally Does the Local Content Thing with Place Pages

Google Maps has launched a new feature called Place Pages. It aggregates a bunch of content for a given search result and places it on a single page. So, if you do a search for a local establishment, you can see user reviews, a map and details about the business such as phone, address and hours.

Bing and Yahoo! already do the same thing with their local search results. Ask.com does something similar by incorporating Citysearch. Here's what Google's version looks like:

googlelillys092509.png

About the author

Nathania was a Search Engine Watch news correspondent from 2008 to 2010. Before that, she held positions as Senior Editor at Bold Interactive and Search Marketing Copywriter at Fortune Interactive.