Local Search Localeze Launches Business Registration Manager To Boost Customer Confidence

Localeze, the business listings identity management provider for local search, has launched its Business Registration Manager service that validates ownership of a business' online identity.

The newly launched Business Relationship Manager (BRM) establishes ongoing dialogue to verify business listing data, creating trusted authorized relationships, which yield a high level of confidence in listings quality for local search platforms, including Google Maps and Bing.


"The BRM upgrade, which includes a new design and interface, allows users to quickly claim their anchor business listing identity (Name, Address, Phone Number) and enhance listings with descriptive keywords and links. The web application gives complete 24/7 access to update, revalidate, and manage local search business listings," it said in a statement.

Localeze currently manages 14.5 million local search business listings, including nearly 600,000 verified and managed by local businesses and distributes the data as frequently as weekly, to more than 90 local search platform partners.

About the author

Liva Judic joined Search Engine Watch and ClickZ in May 2010 as a news blogger. She has lived and worked across the globe in Madagascar, Switzerland, London, NYC, Asia and is now based in between New York and Berlin.

Her background is in government relations and financial media where she started out as a journalist at Bloomberg and became senior editor at AFX news (now part of ThomsonReuters). Prior to forming her own consultancy Judic was head of international PR for a head of state.

Judic focuses on facilitating brand and marketing transitioning for European startups moving to the US. She has been named one of the Top 50 Industry Influencers of 2014 by AGBeat