Nate Weinstein, who manages Entertainment Marketing at YouTube, has just announced a new deal that adds to YouTube's growing footprint of premium content and offers marketers interested in reaching an important demographic some of world's best wrestling entertainment to advertise against.
In the Official YouTube Blog, Weinstein said, "Wrestling fans, have we got a body-slam of an announcement for you. Today, we're announcing a new partnership with the World Wrestling Entertainment (WWE) that will bring full-length episodes of Friday Night Smackdown, WWE NXT, WWE Superstars and ECW to YouTube users in the U.S. on the WWE YouTube channel."
Don't you just love it when nerds talk tough?
He added, "In case that's not enough pile-driving goodness for you, there will be even more clips from Monday Night Raw, footage from classic WWE matches, and videos from WWE Superstars and Divas like John Cena, Chris Jericho and Alicia Fox."
I still remember watching "Leaping "Larry Shane when I was growing up.
Here's the WWE NXT Season 2 Episode 2 promo (Rated: TV-PG) featuring NXT Pro Kofi Kingston and NXT Rookie Lucky Cannon vs. NXT Pro Mark Henry and NXT Rookie Michael McGillicutty.
Weinstein concludes, "Whether you cut your teeth on old Wrestlemania matches, came of age under the reign of Austin 3:16, or are just a casual observer interested in the world of sports entertainment, the WWE channel on YouTube is your destination for fresh content from WWE Superstars. Remember to subscribe to stay on top of the latest shows, news and announcements."
Hey, this could be bigger than the Indian Premier League cricket season!