Google Maps Launches New Widget Interface

After week of experimenting with a new interface, Google Maps has officially announced its release into the wild. They are calling it the widget and it replaces the ugly white buttons that used to allow you to toggle between map and satellite views.


While the new view is certainly much more hip looking than its predecessor, the new widget allows you to view multiple layers, bringing the Web interface inline with what their mobile app already had.

In their blog post, the Maps team give a nifty example of how a typical user would use the new features to add layers. The example walks a typical user from home to a theater, using layers to help get there.

gmaps_widget.png

If you have never used layers in Google Maps before, they are most useful and now easier to use. By clicking options in the widget you can turn on options. 

In the example above, I have turned on layers showing traffic information and the location of gas stations in the area. I also have a layer showing places to pick up a cup of coffee. However, this layer is turned off. If this were a map with driving directions, my path would also be highlighted so I can find the locations I needed and traffic information along my route.

After the changes Google properties have been making, this is likely not the last we will hear from the Maps team this year. Look for more layers to come to the widget soon.

About the author

Thom is a seasoned techincal SEO and digital analytics veteran. His current role as VP of Development and IT at Internet Marketing Ninjas includes the improvement of internal processes, leading the creation and refinement of industry-leading tools across multiple brands.

Previously he was a premier independent consultant, held a a senior search position at nationally renown TopRank Online Marketing and led all digital web-related technology's at Rochester Institute of Technology's Saunders College of Business. He also led analytics strategy efforts for the university's mobile initiative.

Part of the ClickZ Academy faculty, Thom has also taught for several well-respected colleges and universities. He is a regular speaker at ClickZ Live events and is a veteran of TEDx as well.