Search Engine Forums Spotlight

How to Check Local AdWords in Another State?
Search Engine Watch Forums

" Perhaps I have missed it, and there is a preview tool available, but how can I check this occasionally?"

Deep Link Ratio, What is Yours?
Cre8asite Forums

"I have some very competitive keywords where the search performance is middling but in general, particularly with Google, the website performs extremely well. I don't do particularly well with Yahoo or MSN. Does this Deep Link Ratio concept work better for them perhaps?"

My Daily AdWords Budget Runs Out
Search Engine Watch Forums

"Daily budgets in AdWords are supposed to spread your ads out over the course of an entire day, but various factors can cause ads to cut out sooner. A look at why plus some solutions."

Google Publication Ads
Search Engine Roundtable Forums

"I decided to see what the normal advertising rate was for one of the publications... Now, I don't know about you, but I can't afford those prices. Do you think the bids would have to be comparable to those rates in order to win?"

New Specialist Search Engine: Kosmix
Webmaster World

"... it's not bad. I just think they have an identity problem. Early articles profiled them as a health search engine, recent articles lean more towards a search engine with niche channels. - So which is it?"

Search Engine friendly DHTML
Search Engine Watch Forums

"Got some advice to offer on doing drop down menus in DHTML but still getting search engines inside your site?"

Amazon in the Contextual Ads Game?
Search Engine Roundtable Forums

"Unlike search, the market is savvy and ready to switch at a hair's breath if the right product comes along."

Sandboxing Factors
High Rankings Forum

"I don't worry about the sandbox because it's not a death sentence. Any site can build visibility and traffic without Google. If Google algorithmically decides to jump into the game, all the better. Everyone wins."

Google Removes BMW Germany For Spamming
Search Engine Watch Forums

"Google's banned BMW Germany for doorway page spam. A brave new move against large corporations that spam, or will navigational needs just see BMW Germany get back in?"

Web Readability for Long Pages
Webmaster World

"Fonts, line height, content width -- it all matters. Here our members share their knowledge on how to make a long content page readable."

About the author

Chris Sherman is a frequent contributor to several information industry journals. He's written several books, including The McGraw-Hill CD ROM Handbook and The Invisible Web: Uncovering Information Sources Search Engines Can't See, co-authored with Gary Price. Chris has written about search and search engines since 1994, when he developed online searching tutorials for several clients. From 1998 to 2001, he was About.com's Web Search Guide.