SEO News

Articles on SEO

The latest stories about Search Engine Optimization (SEO) and search engine updates that affect website ranking on search engines.

SEO Evolution: Sell, Discover, Deliver & Report on Highly Converting Keywords by Krista LaRiviere, gShift
  1. Why SEO is About Pull, Not Push

    It is undeniable that organic search will remain a prevalent and profitable marketing channel for years to come, but in the short term it will be critical to think of, practice, and sell SEO as something larger than a way of marketing. Here's why.

  2. 7 Things You May Not Know About Google's Disavow Tool

    The process of disavowing links through Google is a mystery to many, and several misconceptions have surrounded the tool's use since it launched. Here are seven facts you need to know to get the most benefit out of the Google Disavow Links Tool.

  3. Google Hammers Polish Link Networks

    Google is continuing their attack on international spam, taking down two Polish link networks. Buying and selling links seems to be quite common in Poland, so we can expect to see some dramatic changes in Google's search results in the coming days.

  4. 3 Ways SEMrush Can Make SEO More Effective

    Every digital marketer is only as good as the tools they use. SEMrush is one tool you should have at the ready to help determine changes to your rankings, research a new or ongoing campaign, and analyze how your site compares with the competition.

  5. Link Building on a Budget

    Have more time than money, but want to beef up your backlink profile? It can be done. These four strategies will help you, over time, become far more resistant to algorithm changes and diversify your traffic sources to increase rankings and traffic.

  6. Why SEO Can't Reside in a Silo

    SEO is an incredibly effective marketing tactic, and if executed correctly, can provide great returns. However, while it drives traffic to websites and increases sales, SEO is more effective when integrated with a complete online marketing strategy.

  7. Domaining for Links

    Whatever topic you need your future links for, you can acquire domains with a lot of authority links directed at it even before you need the link value. Once you need the link value, you already have a batch waiting to be used.

  8. Google Refreshes Page Layout Algorithm

    If you noticed a change in your organic search traffic or rankings last week, and have a high ratio of ads to content at the top of your web pages, chances are you could be affected by a refresh of the Google page layout algorithm.

  9. Google Unnatural Links Manual Penalty: A Recovery Guide

    Desperately seeking recovery from a Google penalty for unnatural links? This step-by-step guide will explain all the necessary things you must do as you begin the difficult and lengthy process of regaining lost organic search traffic and rankings.

  10. How Can SEO Stimulate Export Sales?

    Exporting is difficult and expensive, but SEO is a powerful and cost-effective tool with which to approach export markets. Here are three examples of how online and traditional industrial retail companies are using SEO to generate export sales.