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		<title>Search Engine Watch &#45; Author: Peter Hershberg</title>
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		<description>Latest News &#45; Peter Hershberg</description>
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		<pubDate>Sat, 26 May 2012 02:00:13 GMT</pubDate>
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			<title>UltraKnowledge - http://www.ultraknowledge.com/</title>
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				<title>Super Bowl Advertiser Search Trends</title>
				<link>http://searchenginewatch.com/article/2067695/Super-Bowl-Advertiser-Search-Trends</link>
				<description>For this year&#39;s big game, the winning advertisers will understand search and social media.</description>
				<pubDate>Fri, 01 Feb 2008 22:20:00 GMT</pubDate>
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				<dc:creator>Peter Hershberg</dc:creator>			</item>
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