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		<title>Search Engine Watch &#45; Author: Gary&#45;Adam Shannon</title>
		<link>http://searchenginewatch.com/</link>
		<description>Latest News &#45; Gary&#45;Adam Shannon</description>
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		<pubDate>Sat, 26 May 2012 01:59:50 GMT</pubDate>
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			<title>UltraKnowledge - http://www.ultraknowledge.com/</title>
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				<title>Reputation Management and Social Monitoring Made Easy</title>
				<link>http://searchenginewatch.com/article/2144973/Reputation-Management-and-Social-Monitoring-Made-Easy</link>
				<description>Why spend money on monitoring and defending a brand when you can spend money promoting a brand? Let me introduce you to some of my favorite online reputation management tools that are of an immeasurable value for combating negative brand mentions.</description>
				<pubDate>Fri, 10 Feb 2012 12:00:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2144973/Reputation-Management-and-Social-Monitoring-Made-Easy</guid>
				<dc:creator>Gary&#45;Adam Shannon</dc:creator>			</item>
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				<title>Transitioning Away From Affiliate Marketing</title>
				<link>http://searchenginewatch.com/article/2127335/Transitioning-Away-From-Affiliate-Marketing</link>
				<description>Pick one thing and stick to it. You can never successfully create a sustainable business by slamming out hundreds of mini&#45;sites and doing a shotgun approach. Find what you love and start working on ways to make it generate money for you.</description>
				<pubDate>Fri, 25 Nov 2011 12:00:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2127335/Transitioning-Away-From-Affiliate-Marketing</guid>
				<dc:creator>Gary&#45;Adam Shannon</dc:creator>			</item>
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				<title>WordPress and Unicorns (Or: Why I Actually Love WordPress)</title>
				<link>http://searchenginewatch.com/article/2118964/WordPress-and-Unicorns-Or-Why-I-Actually-Love-WordPress</link>
				<description>There are numerous ways to fix your WordPress site so it doesn’t appear to be WordPress. These basic tips will let you hide your WordPress version number, and not allow Google to fingerprint your site. Also, how to help secure your installation.</description>
				<pubDate>Fri, 21 Oct 2011 14:00:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2118964/WordPress-and-Unicorns-Or-Why-I-Actually-Love-WordPress</guid>
				<dc:creator>Gary&#45;Adam Shannon</dc:creator>			</item>
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				<title>WordPress Sucks: Impress Search Engines With These Alternatives</title>
				<link>http://searchenginewatch.com/article/2111482/WordPress-Sucks-Impress-Search-Engines-With-These-Alternatives</link>
				<description>WordPress is vulnerable, hackable, expoitable, and the spammers choice for mass site deployment. Here’s a short list of “CMS” or “blog” like systems that will get your website up and running almost as quickly as WordPress, without being WordPres</description>
				<pubDate>Fri, 23 Sep 2011 14:00:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2111482/WordPress-Sucks-Impress-Search-Engines-With-These-Alternatives</guid>
				<dc:creator>Gary&#45;Adam Shannon</dc:creator>			</item>
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				<title>2 Ways to Protect Your Site From SEO Attacks</title>
				<link>http://searchenginewatch.com/article/2066401/2-Ways-to-Protect-Your-Site-From-SEO-Attacks</link>
				<description>How would you protect your websites if a competitor targeted you? These simple steps can help protect your brand in the future.</description>
				<pubDate>Mon, 14 Mar 2011 13:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2066401/2-Ways-to-Protect-Your-Site-From-SEO-Attacks</guid>
				<dc:creator>Gary&#45;Adam Shannon</dc:creator>			</item>
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				<title>Tapping Internet Resources for SEO and Beyond</title>
				<link>http://searchenginewatch.com/article/2065608/Tapping-Internet-Resources-for-SEO-and-Beyond</link>
				<description>An example of how you can use Internet resources to outsource the work you don&#39;t want to be doing when it comes to SEO or practically anything.</description>
				<pubDate>Mon, 14 Feb 2011 14:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2065608/Tapping-Internet-Resources-for-SEO-and-Beyond</guid>
				<dc:creator>Gary&#45;Adam Shannon</dc:creator>			</item>
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				<title>Mobile SEO Toolkit</title>
				<link>http://searchenginewatch.com/article/2064097/Mobile-SEO-Toolkit</link>
				<description>Using this custom built bookmarks file, you can turn your mobile platform into a viable SEO toolkit.</description>
				<pubDate>Mon, 17 Jan 2011 13:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2064097/Mobile-SEO-Toolkit</guid>
				<dc:creator>Gary&#45;Adam Shannon</dc:creator>			</item>
			<item>
				<title>Black Hat SEO: Killing Your Competition With Google</title>
				<link>http://searchenginewatch.com/article/2067207/Black-Hat-SEO-Killing-Your-Competition-With-Google</link>
				<description>This dirty tactic can easily devalue a competitor&#39;s website, resulting in lost income and a catastrophic deindexing, all within days or even hours.</description>
				<pubDate>Wed, 24 Nov 2010 05:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2067207/Black-Hat-SEO-Killing-Your-Competition-With-Google</guid>
				<dc:creator>Gary&#45;Adam Shannon</dc:creator>			</item>
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				<title>Hacking AdWords &#45; Who Said Black Hat Was Just Organic?</title>
				<link>http://searchenginewatch.com/article/2066799/Hacking-AdWords-Who-Said-Black-Hat-Was-Just-Organic</link>
				<description>Drugs. Viagra. Online casinos. Yes, even AdWords isn&#39;t impervious to black hat techniques.</description>
				<pubDate>Wed, 27 Oct 2010 05:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2066799/Hacking-AdWords-Who-Said-Black-Hat-Was-Just-Organic</guid>
				<dc:creator>Gary&#45;Adam Shannon</dc:creator>			</item>
			<item>
				<title>Twitter Exploit Warning: How Anyone Can Easily Snatch Your Direct Messages</title>
				<link>http://searchenginewatch.com/article/2048938/Twitter-Exploit-Warning-How-Anyone-Can-Easily-Snatch-Your-Direct-Messages</link>
				<description>It&#39;s quite easy to use the Twitter API to access your personal information and obtain all the dirty little secrets hidden inside your Twitter inbox.</description>
				<pubDate>Tue, 05 Oct 2010 09:02:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2048938/Twitter-Exploit-Warning-How-Anyone-Can-Easily-Snatch-Your-Direct-Messages</guid>
				<dc:creator>Gary&#45;Adam Shannon</dc:creator>			</item>
			<item>
				<title>White Hats: This is Why You&#39;re Getting Beaten</title>
				<link>http://searchenginewatch.com/article/2049254/White-Hats-This-is-Why-Youre-Getting-Beaten</link>
				<description>Fire the white hat agency and &quot;get real.&quot; Today, successful search marketing strategies absolutely must incorporate elements of black hat (or gray hat &#45;&#45; call it whatever you want) methodology.</description>
				<pubDate>Wed, 29 Sep 2010 09:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2049254/White-Hats-This-is-Why-Youre-Getting-Beaten</guid>
				<dc:creator>Gary&#45;Adam Shannon</dc:creator>			</item>
			<item>
				<title>Google Quietly Updates Keyword Tool Accuracy</title>
				<link>http://searchenginewatch.com/article/2066362/Google-Quietly-Updates-Keyword-Tool-Accuracy</link>
				<description>Google&#39;s latest Keyword Tool update improves the accuracy of exact match searches, and should make things easier for SEMs in the long term.</description>
				<pubDate>Wed, 08 Sep 2010 08:01:00 GMT</pubDate>
				<guid>http://searchenginewatch.com/article/2066362/Google-Quietly-Updates-Keyword-Tool-Accuracy</guid>
				<dc:creator>Gary&#45;Adam Shannon</dc:creator>			</item>
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